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How We Made The Killer Clown

12/10/2019

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Making covers are not easy, and each artist is different. We have several we are connected with and some we like to pair with more than others such as the artistic work from Alicia Anspaugh and Covers By Cassy. We're covering one of the designs by Covers By Cassy (CBC) today. The Killer Clown. 
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CBC specializes in creating cost effective covers for authors who otherwise would not be able to afford a quality cover. This cover started with the perfect pose of a very suspicious clown. Instead of taking it cute and cuddly, it was turned into a horror cover with 10 images used, not counting text. The after the clown the next thing to find was the background that would fit best. Next the body. And finally the blood and knife. All of these are layered together until the artist felt the work represented the feel they wanted. Finally it was finding the correct font. A bloody font was the perfect finish with a "Not all clowns are happy" bloody tag line. These covers are easy to make minor changes to to meet the authors desires and can easily be made into full wraps for print books for minimal cost. 
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As you can see by the image above, several pieces went into the creation of this book cover. Every artist does something different and some authors like some things better than others. This one definitely speaks of its own style. If you like it please follow Covers By Cassy on Facebook and of you'd like to see more pre-made covers offered by NeoLeaf Press please check out our Cover Store. 
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How we make affordable covers

12/10/2019

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Photoshop is no secret. What seems to be a secret is how to get a good book cover at a good price. Some might even ask how NeoLeaf Press is able to offer book covers so cheaply? Well the answer is lots of talent, scores of images, and photo shop. The cost to go out and shoot perfect images just the way authors want can cost $100s up to $1000s. So what we do is use readily available images and craft together, almost scrap book like, the perfect image for an author. What we don't do is take a free stock image unaltered that hundreds of other people have already used and slap it on a cover and call it good. For example. 
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This unfinished steampunk cover consists of 16 different images. While if you look hard enough you might recognize a piece here or there, the likely hood that a reader will recognize anything from the cover is minimal. And that is the point. If we had had an artist commissioned for this it would cost anywhere from $300-$1000. We are able to offer a cover like this to authors for less than $100. It's about affordability and what the author really wants. If they want a cover that's commissioned by an artist then of course we can do that as well, like the one below. 

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This being a pre-made from the artist Alicia Anspaugh sells for less than $100 as an example of her work. Her prints go for $100+ in studios and custom work usually go between $300 & $700.
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Another example of what we can do for affordable covers is our killer clown. ​This one is a compilation of 10 images, not counting the font we paired with it. Again, this is another example of how we can offer covers for more affordable prices. This one is only $50. 

All in all it's what the author truly wants and that's why NeoLeaf Press offers various options and has connections with different artists and photographers to make it happen. We also know, in the day and age, authors struggle, and we want to help ease that struggle by making quality covers affordable. 

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